Altius Franchise Group is the parent company behind Franchise Grade, FranOvation and Franchise Fix. One integrated ecosystem for the whole franchise community.
The name Altius comes from Latin, meaning higher or elevated. It reflects our belief that great franchise systems are built by raising the standard for how franchisors and franchisees work together. At Altius Franchise Group, we are focused on elevating performance, improving alignment, and helping franchise brands grow with greater clarity, consistency, and confidence.
Altius Franchise Group was built to strengthen the relationship between franchisors and franchisees and to help franchise systems perform at a higher level.
We work with franchise brands that want to grow intelligently, operate more efficiently, and create stronger alignment across their system. By combining practical franchise expertise, modern technology, and proven business discipline, we help clients streamline processes, improve communication, strengthen execution, and build a more scalable foundation for growth.
Our approach is grounded in a simple idea: franchise growth is strongest when both franchisors and franchisees are equipped to succeed. That requires more than ambition. It requires the right systems, the right support, the right data, and the right strategy.
At Altius, we help franchise organizations close the gap between vision and execution so they can grow with greater speed, consistency, and long term sustainability.
Angelee Lefler
CEO & Founder
Jeff Lefler
Sales Director
Daran Adair
Franchise Operations & Sales Advisor
Laura Pinilla
Web Marketing Manager
Vu Le
Marketing Coordinator
Marc Laird
Account Manager
Jaime Man
IT & Cybersecurity
Jodell Jordan
Executive Coach & Business Consultant
39 Queen Street, St. Catharines
Our Canadian office occupies the historic Dominion Building, dating to the late 19th century. Originally associated with the Bank of Toronto and later Dominion Bank, the building has long been part of downtown St. Catharines’ business heritage.
The address is especially meaningful to our founder, who spent much of her childhood in St. Catharines, playing in Montebello Park and enjoying the city’s rich culture and community spirit.
2598 E. Sunrise Blvd., Suite 2104, Fort Lauderdale, FL 33304
Our Fort Lauderdale office represents the next chapter of our growth. We chose South Florida for its international connections, entrepreneurial energy and access to global markets.
Known as the Venice of America, Fort Lauderdale is famous for its waterways, luxury yachts and prestigious waterfront, including the area often called Millionaires’ Row.
Fun fact: St. Catharines was once home to Harriet Tubman, who helped freedom seekers find safety through the Underground Railroad.
Two offices. Two countries. One shared vision for the future.
We build trust through transparency, accountability, and ethical business practices. Strong franchise systems depend on credibility, and we believe lasting partnerships are built on honesty and follow through.
We embrace technology, modern thinking, and practical innovation to help franchise systems evolve. We do not chase trends for their own sake. We focus on solutions that improve performance, accelerate execution, and create measurable value.
We believe the strongest franchise systems are built through alignment. By fostering open communication, shared goals, and productive partnerships, we help create an environment where franchisors and franchisees can succeed together.
FranOvation is focused on innovative solutions for franchise growth and optimization. We work closely with franchisors to develop strategies that enhance operational efficiency, marketing effectiveness, and overall franchise performance. Our goal is to drive sustainable growth through creative and effective approaches.
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Franchise Grade is a premier resource for franchise research and analysis. We provide data driven insights that help potential franchisees make informed decisions. Our comprehensive reports cover key metrics and trends, enabling clients to assess franchise opportunities with confidence.
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Franchise Fix specializes in addressing the challenges faced by existing franchise systems. We offer tailored consulting services to identify pain points, implement best practices, and foster a culture of continuous improvement. Our expert team is dedicated to helping franchises thrive by resolving issues and unlocking potential.
Visit Franchise FixAltius comes from Latin, meaning higher or elevated. It reflects the company's belief that great franchise systems are built by raising the standard for how franchisors and franchisees work together.
No. Altius Franchise Group is a franchise consulting and advisory company — the parent of Franchise Grade, FranOvation, and Franchise Fix. We help people buy, build, and grow franchises rather than selling a single franchise brand of our own.
Altius combines deep franchise expertise, modern technology, and proven business discipline across one integrated ecosystem. Our team has built, bought, scaled, and rescued franchise systems first-hand, so we help clients close the gap between vision and execution.
Whether you're exploring, building, or growing a franchise, we're here to help you take the next step.